Omar Ochoa Law Firm
Role: Marketing Director (In-House) + Elevando Marketing Support • Location: Texas
Overview
Served as Marketing Director supporting the firm’s growth through strategic marketing leadership, brand development, and multi-channel advertising initiatives. Worked closely with internal leadership and external marketing vendors to identify ideal client profiles and define high-value case targets within property damage and personal injury.
Marketing efforts were aligned with data insights, lead tracking, and overall business growth objectives.
Selected Work & Execution
Advertising & Campaigns
Coordinated billboard concept development and design. Executed magazine advertisements, promotional campaigns, and oversaw outdoor advertising for brand consistency.
Content Creation & Social Media
Developed structured social media processes, produced photo and video content, and drove attorney branding through digital initiatives.
Branding & Marketing Systems
Implemented brand guidelines, organized marketing workflows, and improved the overall client experience and brand presentation.
The Impact
- Strengthened regional brand recognition
- Improved marketing organization and execution
- Supported data-informed marketing decisions
- Elevated consistency across marketing channels
Services Provided
Key Responsibilities
- Identified high-value legal client profiles
- Collaborated with vendors to monitor campaign performance
- Assisted with lead tracking and evaluation
- Coordinated initiatives between internal teams and partners
Project Visuals
A look at the branding, print materials, and digital assets created.
Ready to elevate your brand?
A look at the branding, print materials, and digital assets created.